RAJ FERNANDO, one of the best in business…..will employ some very strict measuring guidelines when it comes to working with potential new employees. Not only that, but get this. He also is very stringent in the hiring and screening processes themselves, as should any one be who only wants the best people working both for and with him. This is applauded.

Check this out. If you have any uncertainties or doubts as to the reality or seriousness of this, then this should convince you. Please read:

“The nature of the business can be stressful enough. CEO Raj Fernando wants to keep the surrounding atmosphere as pleasant as possible to counter that, so it’s crucial that his employees get along.So when it comes to hiring, he doesn’t approach it like some of his competitors, who may bring in 30….” (, pg. 1)

As if that itself were not merely enough, there is more. RAJ FERNANDO must be strict and accurate with details and quality, pushing for only excellence and excellence alone. He simply must. Both he and the company can not do without, to put it into the very simplest terms possible. What company is that? I speak of CHOPPER TRADING, of which RAJ FERNANDO is the leading executive CEO (CHIEF EXECUTIVE OFFICER). He not only knows his trade, but he sure knows how to lead in it.

In addition, RAJ went to college awhile back and learned his craft…..starting from the very bottom and working up. All good leaders have a similar history of rising, some more and some less. What is also most interesting to see here is that RAJ volunteered much of his own time, energy, money, and effort in volunteering for the one & only CHICAGO MERCANTILE EXCHANGE not too long after his college days. It was a lie changing opportunity which helped him to see new things and learn much from different aspects. He is now one of the best, or should I say… of the cream of the crop. All great potential leaders in business should look at his example for true inspiration.